Category: Insights & Ideas

The Power of Social Media

October 14, 2011

Unless you’re living under a rock, you’re inundated every day with Twitter, Facebook & Google Ad Word requests. And if you’re in the Over 50 crowd, you probably think you’re too old for Social Media. Think Again. These statistics may shock you: Facebook added 100 million viewers in less than nine months If Facebook were…

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Marketing Tips

October 6, 2011

Creativity and strategy are the defining factors in succesful marketing programs. Our engagements usually begin with a one-day Strategic Marketing Planning Session held for the management team. In this session, we identify strengths, weaknesses, opportunities and threats; outline the key marketing objectives to be achieved; create strategies and then design the action plans to fulfill…

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