News & Views

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New Mexico Health Insurance Alliance

October 13, 2011
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Challenge– The New Mexico Health Insurance Alliance is a State of New Mexico mandated program that provides health insurance for people typically unable to qualify…

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Town of Los Alamos

October 13, 2011
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Challenge– Los Alamos, NM a city created in the 1940s during WWII has relied on the Los Alamos National Laboratory for the majority of occupancy…

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Hotel Andaluz Case Study

October 13, 2011
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Challenge – Hotel Andaluz, the completely remodeled, newly opened and former La Posada de Albuquerque Hotel, had been an abandoned and closed property for five…

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Cricket Wireless Case Study

October 13, 2011
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Challenge– Cricket Wireless was the first wireless company to offer limited coverage/unlimited calling for a flat fee in the nation. Our challenge was to educate…

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Goodwill Industries of New Mexico, Case Study

October 11, 2011
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Challenge – Goodwill Industries of New Mexico, like most non profits, does business in a very competitive business landscape, both in terms of soliciting donations from…

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Marketer Banquet Announces Awards

October 11, 2011
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Griffin & Associates won top honors and was named “Best” of the Marketers of the Year at the recent 22nd Annual Marketer of the Year…

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Words of advice from Griffin and Associates’ CEO, Joanie Griffin

October 11, 2011
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What do you look for when hiring recent college graduates or current college students? I look for real- life experience and a quality portfolio if…

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Griffin & Associates Lands Taos Tourism Bid

October 11, 2011
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Griffin & Associates has won the tourism contract for the town of Taos. The value of the contract is $410,000. Griffin has been the northern New…

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Marketing Tips

October 6, 2011
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Creativity and strategy are the defining factors in succesful marketing programs. Our engagements usually begin with a one-day Strategic Marketing Planning Session held for the…

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